“The Pursuit Of Cool” » Film Series Trailer

Cool?…Lets face it, we have always wanted to be cool. Whether Bart Simpson, the Fresh Prince, Zach Morris or even the Fonz, we have each chased cool at some point in our youth, but now “cool” has taken on all a new definition, and its not skinny jeans.
R+I Creative is back with their new film, and if you are late on “Influencers,” you need to catch up and get ready for “The Pursuit of Cool.” “The Pursuit Of Cool” is a short series about hedonism, sharing and meeting cool people with stories, featuring: Coltrane Curtis, Michele Savoia “The Tailor”, Ron Grant from “Ron grant & Friends” at The village Underground. Though “there is no algorithm to define cool, you just know it when you see it”, R+I Creative has put together something special to give the world a clue.
“COOL IS BEING YOURSELF, COMFORTABLE IN YOUR OWN SKIN, NAKED IF YOU HAVE TO.
COOL IS KNOWING THAT YOU’RE GOING AGAINST THE GRAIN
AND BEING UNSWAYED BY WHAT PEOPLE THINK,
WHAT THE RULES SAY YOU’RE SUPPOSED TO BE OR DO,
AND HOW YOU MEASURE UP AGAINST ANY OF THE AFOREMENTIONED.”
-EXCERPT FROM MARK VV’S (THE FORGOTTENGENT.COM) RESPONSE TO « WHAT IS COOL AND WHERE HAS IT GONE ? »

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